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Vision

A task for our generation
The rapid global warming demands that we reduce our CO2 emissions in order to avoid even greater environmental disasters. Hurricanes, cyclones and tornados act as pressure-relief valves to counteract the rise in temperature of our atmosphere.

They suck warm air up from the surface and transport it to higher layers of the atmosphere, where the heat that has accumulated on earth can be released into space. The warmer the earth becomes, the more violent these pressure releases become. The earth itself isn’t at risk, but human civilisation is, in other words, our houses and the basics on which our lives depend.

A key element of human civilisation is our consciousness – consciousness not only of ourselves but also of our environment, nature and its amazing diversity. Consciousness can be stimulated in both easy and hard ways. Feeling the consequences of the greenhouse effect is learning the hard way. Droughts, floods and storms, and failed harvests cause suffering for millions of humans.

Cutting CO2 emissions is the easy way. We can either cut CO2 emissions by imposing limits or by implementing intelligent solutions. For the building trade this means we can either cut CO2 emissions by building much smaller houses than in the past, or by building houses which use less energy thanks to careful planning and execution.
According to a study into energy consumption, a house with 80m2 of floor space with poor insulation uses as much energy for heating as a house with about 400m2 of floor space with completely airtight insulation, but with the same thickness of thermal insulation. Only by implementing intelligent solutions consistently and consciously will we be able to ensure high quality of life for a large number of people on our planet.

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